The organic bakery Gradwohl, based in Weppersdorf in Burgenland (Oberpullendorf district), is reducing the number of its branches from 17 to four. The family business plans to retain the locations in Weppersdorf, Oberpullendorf, and Eisenstadt, as well as a fourth in Vienna or Lower Austria, although it is still undecided which one, as several media reported on Tuesday. The remaining branches are to be either sold off to competitors or closed down completely.

Burgenland Bakery Gradwohl Reduces from 17 to Four Branches

Shareholder Julia Bader-Gradwohl justified the step in a social media video with the difficult economic situation for bakers, who are suffering from the competition of supermarkets. "80 to 85 percent" of the baked goods are now already bought there, she noted. In order not to drive the family business "completely against the wall", they will downsize and hopefully "turn the corner", according to Bader-Gradwohl.

(APA/Red)

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