The Schwarzenegger Climate Initiative is launching a city-wide treasure hunt today, Wednesday, for strictly limited Arnold Schwarzenegger trading cards hidden in secret locations. The cards are not only considered "coveted unique items," but also serve as tickets for the 10th Austrian World Summit on June 16 in Vienna, as stated in a press release. The campaign runs for four weeks, with a new card being placed at an unknown location each week.

Clues to the respective hiding place will be published every Wednesday in the "Pump for the Planet" newsletter (). With the campaign, the initiative aims to playfully convey messages about environmental and climate protection and engage different target groups in public spaces. The limited cards are intended to draw additional attention to climate issues.

Austrian World Summit Approaches Tenth Edition

The Austrian World Summit is one of the most internationally significant climate and environmental protection conferences, bringing together protagonists from politics, business, and civil society in Vienna annually. This year, the summit will take place on June 16 in its tenth edition.

(APA/Red)

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